Released on = September 28, 2006, 1:05 pm

Press Release Author = AAA Publishing

Industry = Education

Press Release Summary = Antique collectors, dealers and auctioneers have one thing
in common. They all have huge investments in reference books. Unless you have the
time to camp out at your local "Barnes and Noble", an interested "antiquer" has no
way of knowing if the book they are purchasing will have the information they need.


Press Release Body = Book purchases often yield a reference with just few pages of
really usable information sprinkled between history lessons and price guides. The
author may toss in a glossary of terms and a few maker's marks, but more often than
not, that elusive piece of information is missing. Buyers are forced to buy book
after book just to build a good library on one subject.

From the publisher's point of view, the problem is simply about economics. The
market for books on collecting is very small compared to the type of books that
reach the "New York Times" best seller list. The problem is magnified by the high
cost of book printing. After the book is written, edited and published, it still
needs to be promoted, which adds another cost.

The traditional solution has been, sadly, that publishers don't pay authors a lot of
money to write books, usually between one and two dollars per book. If you have
written a "Harry Potter" book, you have made a million dollars. But with small
press books, this can be as little as $5,000 for years of work and research. So most
authors for these types of books typically don't spend a lot time writing and
researching. It simply doesn't pay.

What then, is the future of small-press books? Technology and innovation may provide
the answer. Advancements in printing equipment have given us digital printing, which
has much smaller set up costs than traditional printing methods. We have web sites
like Amazon, Alibris, and Half (from eBay) that make it possible to sell nation-wide
from the comfort of your laptop computer.

What's left? A new company, AAA publishing, located in San Bernardino, CA thinks
they have an innovative answer. They cut out the middleman. The authors own the
company. Their first book "All About Antique Silver with International Hallmarks"
has 268 pages of solid information that helps identify and date antique silver. The
book also contains international hallmarks for 24 countries. Save yourself a trip to
"Barnes and Noble". Visit their web site at aaa-publishing.com. Read the synopsis
and reviews about this book and decide for yourself.


Web Site = http://www.aaa-publishing.con

Contact Details = 2601 Del Rosa Ave. Ste. 222A
San Bernardino, CA 92404

909-883-6114
seth@aaa-publishing.com